There is no debate over the fact that Digital Marketing can take your website places. Digital marketing can make your website/business a global brand, it can get you top ranking on search engine results which in turn gives you big profits. But, all the time and money you invest in digital marketing can go down the drain if you do not have a speedy website. There is nothing to worry if your website acts like a turtle once in a blue moon, but being so always is going to be a trouble.
Why is your website slow?
There could be many reasons why your website is slow. You must analyze them and make necessary actions to get it on-the-go. Here are few things that you should consider to fight the villain:
1) Ever thought too many images will help you?
Images are definitely important for an appealing look for your website. But if you’ve ever thought a plethora of images is going to help you, well, you are mistaken. Pictures do have the pulling factor. But technically, too many images slow down your website.
2) Have a check on the plug-ins you use
Plug-ins are good for your website- but too many of it will do harm than help. Like the images, too many plugs-ins will also slow your website down.
3) How confident are you about the efficiency of hosting?
Increasing traffic on to your website could be the other reason why your website is slowing down. If your host or server cannot handle the kind of traffic your website now has, we would say- it is time to switch to another host that can take more traffic. If you are still on a shared host or a free host its high time you moved to a private host!
4) Clean up the coding
A messy coding can as well be the reason why your website drags. It is important to review your coding once in a while and clean it up for an enhanced performance of your website.
Losing a prospect customer who lands to your website after clicking on a paid ad is very distressing. Let’s not forget, prevention is always better than cure. So, if you are planning to do digital marketing, first make sure that your website is up and running!